Do you sell my data?

Occasionally, new customers will ask what do I do with their data. In my mind it would be IRRESPONSIBLE for a new customer NOT to ask. It is a fair question and I am always happy to answer it. I … Read More

Automation of mail house processes

posted in: Marketing, Direct Mail | 0

Picture this: Walking into a production room and saying, “Ok, let’s start a mail out.” Lights switch on, machines switch on, servers and computers boot, software looks for a database and begins processing it, a digital job folder is created, … Read More

Unsolicited advertising material (junk mail)

We rarely send unsolicited or junk mail (>1%). We work with businesses, charities and other organisations who distribute newsletters, information and offers to their customer base; that is consumers who have already elected to receive such communication. Businesses need our … Read More

Sending businesses email that complies with the Australian spam laws

posted in: Marketing | 0

This is provided for informational purposes only. This business does not partake in or offer any email marketing services.     Everyday there are emails to me from companies locally and abroad pitching their services and I often wonder how … Read More

Direct Mail vs email

posted in: Marketing | 0

Direct mail vs email is arguably one of the longest standing debates in marketing, this could be down to the constant evolving industry and it’s audiences. Today 70% of consumers reportedly feel like they receive too many emails, something we … Read More